Social networks are an integral part of our daily lives. But here is a view that should set you thinking.

Are you spending too much time on social networking? Lissa LaMotta writes of “The Dangers of Being Too Social”.

She writes: Before you’ve realized it, you’ve torched hours “networking” when you should have been plain old working. Free, addictive and multiplying like rabbits, online social networks help people stay connected with those they know and spark relationships with those they don’t–including customers, suppliers, partners and advisers.

The article is a good commentary on today’s trend to “connect” with people on the net. I liked the bit about “costing” your time spent on such networks.

My take is:

  • Network by all means but let it not become a top priority
  • Set aside some time each day for this rather than being “available on-line” 24/7
  • There are social networks and social networks and more social networks….choose those networks which give you value and focus on one such instead of signing on for too many indiscriminately

While you are scrambling to join more networks, what have you gained from your existing ones?