It is not uncommon for managers to shy away from telling the truth. To duck issues because of the adverse reactions it may create in their team members or even among their customers. They live for the moment and hope that the issue they have temporarily warded off will simply fade away. More often than not, these issues come back with a vengeance to haunt us. How much better it is for managers to tell it like it is. It may make them unpopular at first but it will pay them back many times over in the long run.